Equity and Inclusion
Employee candidates, potential clients, and customers are growing more diverse every day, so what can you do to ensure you’re not marginalizing or ignoring them? You can focus on creating an inclusive work culture and grow your audience by using a racial equity lens. But what is equity? Why should we center on race? Great questions.
Jeff Selby has been a featured speaker at Portland Design Week (2019), American Marketing Association Portland (AMA PDX), and Public Relations Society of America Oregon (PRSA Oregon) conferences. Most recently, Jeff has delivered racial equity workshops to Gensler, XRAY.FM, Wayfinding Academy, PixelSpoke Agency, Instrument, Independent Restaurant Alliance of Oregon, and Hey Love.
Photo: Andie Petkus Photography
Successful public relations/marketing professionals and business owners embrace diversity and inclusion as core values and use an equity lens to build their company culture and communication strategies every step of the way.
With years of guest service management experience at the Walt Disney Company and a lifetime of social justice activism and education, I can deliver a unique blend of customer service and equity/inclusion training and consultation that will give you a competitive edge in your marketplace.
In typical workshops, I cover:
How institutional and systemic racism marginalize people of color
How to be more culturally conscious as you develop your communications and customer service plans
How implicit bias affects your communications and customer service approach
Microagressions and how to avoid them in the workplace
What an equity lens is and how to develop your own
What not to do in your next campaign
Contact me today to discuss your training or culture change needs.
Clients who started their journey toward a more equitable culture
